VODOOAI recruitment video: show people what working with you is like
By VODOO AI · · 4 min read
A job ad is a list of requirements, and the people you want most are reading a dozen of them. What they want to know is what the job is like: the place, the people, a normal Tuesday. A short video answers that better than any paragraph, but most small employers have never made one.
With AI you can show the workplace and a day in the role from your own photos, alongside your real team. Here's how to do it honestly, the scenes that work, and briefs you can copy.
Real people for the team, AI for the setting
A candidate who joins because of a video and finds a different place leaves within months. So keep the people real: your own team, filmed on a phone, saying a sentence each about why they stay, with their agreement. Use AI for what's hard to film well: the building at its best, the morning light in the workshop, the van on the road, the scene that sets a mood. Never show made-up employees as if they work for you.
A slow glide through the bright open-plan workshop from the photo on a sunny morning, workbenches with tools neatly laid out, sunlight through tall windows, a radio on a shelf, a mug of tea steaming. Welcoming and real. Keep the room exactly as in the photo. Wide 16:9, eight seconds.Make this in VODOO →
A day in the role
- 01The startArriving: the door, the coffee, the first hello.
- 02The workHands doing the job: the tools, the screen, the customer.
- 03The teamReal colleagues, a sentence each, filmed on a phone.
- 04The perksThe things that make it better: the lunch, the training, the hours.
- 05The askThe role, the pay range, how to apply, added as text.
Close on a pair of hands in work gloves fitting a copper pipe under a kitchen sink, a torch lighting the work, focused and careful, a slow push in. Skilled and real, no face. Vertical 9:16, six seconds.Make this in VODOO →
Briefs by kind of job
Trades
- The scene
- The van at dawn, tools, a finished job
- Feeling
- Skill, pride
Hospitality
- The scene
- The kitchen at full service, plates going out
- Feeling
- Energy, teamwork
Care work
- The scene
- A kind hand on a shoulder, a cup of tea
- Feeling
- Purpose, warmth
Office
- The scene
- A bright room, a whiteboard, a laugh
- Feeling
- Calm, growth
Warehouse and drivers
- The scene
- The road at sunrise, the loading bay
- Feeling
- Freedom, routine
Retail
- The scene
- Opening the shop, the first customer
- Feeling
- Friendly, local
| Job | The scene | Feeling |
|---|---|---|
| Trades | The van at dawn, tools, a finished job | Skill, pride |
| Hospitality | The kitchen at full service, plates going out | Energy, teamwork |
| Care work | A kind hand on a shoulder, a cup of tea | Purpose, warmth |
| Office | A bright room, a whiteboard, a laugh | Calm, growth |
| Warehouse and drivers | The road at sunrise, the loading bay | Freedom, routine |
| Retail | Opening the shop, the first customer | Friendly, local |
A delivery van driving along a quiet country road at sunrise, mist in the fields, warm low sun flaring through the windscreen, the camera tracking alongside. Calm and free. Wide 16:9, six seconds.Make this in VODOO →
Where to post it
- The top of the job ad on your careers page.
- LinkedIn and Facebook, square or vertical, 20 to 40 seconds.
- Instagram and TikTok for younger candidates, vertical, under 20 seconds.
- Local job boards that accept video.
Put the pay range in the video or right beside it. Job ads with pay get more and better applicants, and candidates trust a company that says it plainly. For ad formats, see AI Facebook ads and AI TikTok ads.
Fair to every applicant
Who appears in a job video tells people who you expect to hire. Show a mix of people that reflects who could do the job, avoid words that put groups off, and follow the employment advertising rules where you hire. Keep the requirements in the written ad, plain and short, and let the video show the job.
Making recruitment videos in VODOO
Add photos of your workplace in Create, make the setting and work scenes, and cut them together with your team's own clips. Every price is shown before anything runs, and your Library keeps every version for the next role. 300 free credits a month, no card. For short explainer pieces about the company, see AI explainer video.
Questions people ask
- Can AI make a recruitment video?
- Yes, for the setting and the work: your building, the morning light, hands doing the job. Keep the people real by adding short clips of your own team, with their agreement.
- Is it honest to use AI in a job ad video?
- It is when the workplace is shown as it is and no made-up person is presented as an employee. Use AI for scenes and real people for the team.
- How long should a recruitment video be?
- Twenty to forty seconds for LinkedIn and Facebook, and under twenty seconds for Instagram and TikTok. Put the role, the pay range and how to apply at the end.