VODOOAI product description generator: copy that sells, in your own voice
By VODOO AI · · 4 min read
A store with a hundred products needs a hundred descriptions, and most of them end up as the supplier's text, copied word for word, the same as on every other store selling the same thing. AI can write a description for every product in your own voice, from the facts you give it, in minutes.
This guide covers what to give it, how to describe your voice once and reuse it, a structure that sells, briefs to copy, and what to check before anything goes live.
Give it the facts, not the job
The biggest mistake is asking for "a great description for this bag". The AI then fills the gaps with words that sound good and say nothing, or with things that aren't true. Give it the facts and it writes from them.
- What it is, and what it's made of.
- Sizes, weights, colours, what's in the box.
- Who it's for, and the moment they use it.
- The one thing that makes it better than the cheaper one.
- Care instructions, and anything it isn't, such as not waterproof.
Describe your voice once
Write two or three sentences about how your brand sounds and reuse them in every brief: "warm and plain, short sentences, no exclamation marks, a little dry humour, never the word 'luxury'". Paste in one description you already love as an example. The closer the example, the closer the result.
A structure that sells
One opening line
- What it does
- Says what changes for the buyer, not what the product is
Two or three short paragraphs
- What it does
- The details that matter, in plain words
A short list
- What it does
- Size, material, care: what people scan for
One closing line
- What it does
- Who it's perfect for
| Part | What it does |
|---|---|
| One opening line | Says what changes for the buyer, not what the product is |
| Two or three short paragraphs | The details that matter, in plain words |
| A short list | Size, material, care: what people scan for |
| One closing line | Who it's perfect for |
Briefs to copy
Write a product description for our linen tote bag: 100% washed linen, 40 by 38 cm, inside pocket, holds a 15-inch laptop, in oat and charcoal, machine wash cold. For people who carry everything every day. Voice: warm and plain, short sentences, no exclamation marks. One opening line, two short paragraphs, then a short list of size, material and care.Make this in VODOO →
Write descriptions for these six candles from the facts in the list below, in the same voice and the same structure for each, so the collection reads as one. Vary the opening lines so no two start the same way.Make this in VODOO →
Rewrite this description for a marketplace listing: a title under 80 characters with the product type and the main feature first, then five short bullet points, each starting with the benefit.Make this in VODOO →
Check before you publish
- 01Check every factSizes, materials and claims must match the product. AI can add a detail that sounds right and isn't.
- 02Remove claims you can't proveHealth, eco and 'best' claims need evidence, and some are against the rules in ads and on marketplaces.
- 03Read it aloudIf it doesn't sound like you, add a line about your voice and ask again.
Unique descriptions also help in search: a page with the same text as fifty other stores gives a search engine no reason to show yours.
Write your first description
- 01Open CreateChoose Writing, paste the product's facts and your voice.
- 02Ask for the structureSay how many paragraphs and what goes in the list.
- 03Check and publishCheck every fact, then paste it into your store.
Start in Create with 300 free credits a month, no card needed. For the pictures that go with it, see AI product photography.
Questions people ask
- Can AI write product descriptions?
- Yes. Give it the product's facts and a short description of your brand's voice, and it writes descriptions in that voice for one product or a whole collection.
- Will AI-written descriptions hurt my search ranking?
- Not if they're accurate, useful and unique to your store. Copying the supplier's text, the same as every other store, is what holds a page back.
- Do I need to check what it writes?
- Always. Check every size, material and claim against the product before it goes live.